Thursday, December 19, 2013

Chapter 9 MARKET RESEARCH

9.1 Marketplace Research

AEON Seremban 2 Shopping Centre




Cold Storage Alamanda



I have visited a few hypermarkets to research on Pepperidge Farm cookies regarding the price and placement in comparison with its competitors. The Pepperidge Farm cookies sales at the rack together other competitor products, unlike some of the product they have their own shelve.

9.2 Market Observation



9.3 Online Survey











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